HELPING SMALL BUSINESSES SUCCEED
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Learn how to use the main social networks to connect with customers and build relationships.
Date: 9 October 2024
By: Tom Welbourne, The Good Marketer
Your TikTok videos must reflect your brand personality and values. Tom Welbourne of The Good Marketer tells us what we need to know about showcasing our brands and values in our TikTok videos.
Date: 7 May 2024 By: Tom Welbourne, The Good Marketer
PPC search ads are shown to potential customers when they search using specific, pre-selected keywords or 'trigger' phrases. We explain how you can generate highly targeted leads with PPC ads.
Date: 28 March 2024 By: Insite Web
50% of UK start ups fail within three years. We share start up tips for surviving the Death Valley curve – that tricky period when your start up is operational but is yet to achieve positive cashflow.
Date: 20 March 2024 By: WebHummel
A sale is not just about shifting old stock by offering a discount. It is a good opportunity to boost year-round conversions and build relationships with your customers.
Date: 19 March 2024 By: Tom Welbourne, The Good Marketer
Discover how brands can run effective programmatic campaigns using AI and machine learning to gather actionable insights without compromising consumer privacy.
Date: 15 March 2024 By: Piero Pavone, Preciso
Do you really need a custom website or can you get away with building a website for your business using a site builder? We look at why using a professional will give you a more impactful result.
Date: 14 March 2024 By: vudu digital
You will have many touchpoints with your customers on their journey from awareness to purchase. Understanding these touchpoints can help you optimise your strategies and drive conversions.
Date: 12 March 2024 By: Borderless Access
Identifying the source of poor-quality leads from PPC ad campaigns can be difficult if you don't understand prospects' journeys. Mediahawk shares some top tips for attracting the right leads.
Date: 5 March 2024 By: Mediahawk
Selling anything online requires an attractive, functional website. But this is especially true when you're selling artworks where the visual is so intrinsic to an item's appeal and saleability.
Date: 1 March 2024 By: Dale Dixon, Beyond Print
Maximize Performance Max Campaigns: Know your audience, automate, get creative, test, stay updated, focus on metrics, use ad extensions, optimize for mobile, watch competitors, utilize remarketing, learn from wins and losses. Crush digital advertising goals
Date: 23 February 2024 By: Tom Welbourne
In this article, we share tips that will help you generate more leads from organic traffic channels, paid media, and lead providers, boosting customer acquisition and growing your bottom line.
Date: 12 February 2024 By: Oleksandr Rohovnin, Phonexa
This blog provides small business owners with actionable marketing tips. Whether you're starting out or refining existing strategies, these insights will help your business stand out in the crowd.
Date: 30 January 2024 By: Luke Hickman, Bird Marketing
Virtual reality (VR) offers exciting new opportunities for marketers to promote and sell excursions, days out and holidays to tourist destinations around the world.
Date: 29 January 2024 By: AtoB Transfers
Read the five top tips for managing returns as a SME from Capital on Tap.
Date: 17 January 2024 By: Sophie Barnes of Kaizen for Capital on Tap
Give your small business marketing a boost in 2024 with ten marketing ideas that can raise brand awareness, improve customer loyalty or help you convert interest into sales.
Date: 16 January 2024 By: Tom Welbourne, The Good Marketer
Attracting customers is only the first step in your customer relationship. Next, you need to work out how to retain your customers. This is where a winning loyalty programme can help.
Date: 11 January 2024 By: Melanie Parker, Stream Loyalty
Developing a custom software solution is not without its risks. We look at the common pitfalls and share some simple solutions and successful case studies demonstrating how to do it.
Date: 10 January 2024 By: Pulsion.co.uk
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