Date: 2 December 2019
Date: 28 November 2019
Date: 27 November 2019
Even huge businesses know that to stay in people’s minds, you have to go where they go - and that’s social media. Why your SME should follow suit.
Date: 30 October 2019 By:
Advertising your business on Facebook is still a great way to get clicks - as long as you get these three fundamental things sorted before you start.
Date: 1 October 2019 By:
People love to play games - we’re hard-wired to enjoy them. How a branded game can help you connect with your audience and meet marketing objectives.
Date: 16 September 2019 By:
Setting up a Facebook Ad campaign that falls flat on its face is both frustrating and an enormous waste of time and money. Here's the things to avoid.
Date: 23 August 2019 By:
The blue 'Boost Post' button that's all over your Facebook may look convincing and convenient - but it could just be money down the drain. Here's why.
Date: 31 July 2019 By:
It's amazing how much social media has changed just in the last decade - so how can we possibly know what to expect next? Some predictions.
Date: 19 July 2019 By:
Facebook allows small businesses to connect with a wide audience - so clever advertising on the platform can reap big rewards. Where to start.
Date: 6 June 2019 By:
Social media is saturated with business content - and not everyone is getting it right. Four tips to help you stand out for the right reasons.
Date: 1 October 2018 By:
Images are one of the building blocks of a cohesive and memorable brand identity. How to use them effectively across your social channels.
Date: 14 September 2018 By:
Pinterest is a dynamic driver of traffic - and potential sales. Gemma Went shares her expert tips on getting the best out of your boards.
Date: 24 August 2018 By:
For the smart and creative, lifestyle blogging could be your route to success. But original content needs the perfect smartphone. Where to start.
Date: 8 March 2018 By:
The recent Facebook update has everyone in a spin but Gemma Went explains why there is no need to panic and how you can make the update work for you.
Date: 23 February 2018 By:
Just how many Twitter accounts do you really need? Social media expert Luan Wise debates the pros and cons of having multiple Twitter accounts.
Date: 20 February 2017 By:
Being disciplined about which communications channel to use helps you create consistent messaging that reaches the right audience in the right way.
Date: 5 May 2015 By:
I meet a lot of small business owners who still aren't getting the most out of social media. Here are 18 easy ways you can connect with your audience.
Date: 2 February 2015 By: