Marketing blog

Latest blogs

Festive greetings - six reasons to switch things up this year

Date: 14 October 2019

By: Cari Kirby, Piknik

How to keep employees happy and motivated

Date: 8 October 2019

By: Patton Sullivan

The best web analytics tool for start ups - revealed

Date: 2 October 2019

By: The Good Marketer


Facebook advertising - three essentials to get right

Advertising your business on Facebook is still a great way to get clicks - as long as you get these three fundamental things sorted before you start.

Date: 1 October 2019 By: The Good Marketer


Power up your marketing with a branded game

People love to play games - we’re hard-wired to enjoy them. How a branded game can help you connect with your audience and meet marketing objectives.

Date: 16 September 2019 By: Cari Kirby, Piknik


Five ways to promote your business for free

The expression ‘if you build it, they will come’ isn’t quite true when it comes to your new website. Five ways to get the word out on the cheap.

Date: 16 September 2019 By: Zack Fowler


How to make sure your Facebook Ad campaign doesn't fall flat

Setting up a Facebook Ad campaign that falls flat on its face is both frustrating and an enormous waste of time and money. Here's the things to avoid.

Date: 23 August 2019 By: The Good Marketer


Why Facebook Boost Posts are a rip-off

The blue 'Boost Post' button that's all over your Facebook may look convincing and convenient - but it could just be money down the drain. Here's why.

Date: 31 July 2019 By: The Good Marketer


Social media marketing: ten years into the future

It's amazing how much social media has changed just in the last decade - so how can we possibly know what to expect next? Some predictions.

Date: 19 July 2019 By: The Good Marketer


Five tips for advertising your small business on Facebook

Facebook allows small businesses to connect with a wide audience - so clever advertising on the platform can reap big rewards. Where to start.

Date: 6 June 2019 By: The Good Marketer


Four essential social media dos and don'ts

Social media is saturated with business content - and not everyone is getting it right. Four tips to help you stand out for the right reasons.

Date: 1 October 2018 By: ContentCal


The importance of brand imagery on social media

Images are one of the building blocks of a cohesive and memorable brand identity. How to use them effectively across your social channels.

Date: 14 September 2018 By: dreamstime


20 top tips for making the most of Pinterest

Pinterest is a dynamic driver of traffic - and potential sales. Gemma Went shares her expert tips on getting the best out of your boards.

Date: 24 August 2018 By: Gemma Went


Essential smartphones for up-and-coming influencers

For the smart and creative, lifestyle blogging could be your route to success. But original content needs the perfect smartphone. Where to start.

Date: 8 March 2018 By: Fonehouse


How to use your Facebook page in 2018

The recent Facebook update has everyone in a spin but Gemma Went explains why there is no need to panic and how you can make the update work for you.

Date: 23 February 2018 By: Gemma Went


Do you really need multiple Twitter accounts?

Just how many Twitter accounts do you really need? Social media expert Luan Wise debates the pros and cons of having multiple Twitter accounts.

Date: 20 February 2017 By: Luan Wise


Five steps to help you reach your target audience

Being disciplined about which communications channel to use helps you create consistent messaging that reaches the right audience in the right way.

Date: 5 May 2015 By: Marketing Donut contributor


18 ways to talk to your customers on social media

I meet a lot of small business owners who still aren't getting the most out of social media. Here are 18 easy ways you can connect with your audience.

Date: 2 February 2015 By: Marketing Donut contributor


Five questions you should ask yourself about your social media strategy

There’s increasing awareness of how social media can help businesses establish effective communication with their customers. The number of companies who have connected via LinkedIn, gathered friends/fans on Facebook and Tweet regularly on Twitter is rapidly growing. Added to this, articles abou...

Date: 29 March 2012 By: Susan Collini

What does the * mean?

If a link has a * this means it is an affiliate link. To find out more, see our FAQs.