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Blog
How social media platforms are working to protect user well-being
The amount of time we are all spending online is having an impact on our mental health and well-being. We examine how social media apps are working to protect their user's well-being.
Date: 20 June 2022 By:
Blog
How digital communication has evolved in the last 20 years
Technology advances at pace but how much would you recognise if you could travel back 20 years to look at communication methods?
Date: 9 June 2022 By:
Blog
Act now: Tips to capitalise on new marketing trends
Marketing is an area of business that is always evolving. To remain competitive, you need to adapt. We share four marketing trends and tips for exploiting them.
Date: 21 April 2022 By:
Blog
iOS 14 continues to cause problems for Facebook advertising
The recent iOS 14 updates have led to Facebook ads not showing as often and is set to affect many businesses in the bitcoin era. Keep reading for more.
Date: 14 March 2022 By:
Blog
LinkedIn or Facebook Marketing: Which one should you choose?
LinkedIn is the biggest social media platform for professionals- whilst Facebook is the largest social media platform on the planet, with monthly active users close to 3 billion. Both apps offer great advertising benefits to businesses, but their audiences differ.
Date: 14 March 2022 By:
Blog
Using Reddit to attract customers
When talking about social media marketing, you probably think of Facebook, Instagram, Twitter, LinkedIn and YouTube. However, there are many other social media apps that can boost your marketing efforts, such as Reddit. Here’s how you can use Reddit to attract customers.
Date: 14 March 2022 By:
Blog
Optimising your Instagram marketing strategy: All you need to know
Instagram can be a powerful addition to your marketing with its enormous user base. Here's how you can optimise your marketing strategy on Instagram.
Date: 7 March 2022 By:
Blog
How to use Instagram to market your travel destinations
We are all familiar with Instagram but how can travel industry businesses leverage the platform to increase followers and get more business? We share seven top tips.
Date: 17 February 2022 By:
Blog
Five best tools for editing image aspect ratio for social media
Social media marketing essential for all businesses these days. But editing images for each of the different platforms can be tricky. We look at the five best tool for editing image aspect ratio.
Date: 11 November 2021 By:
Blog
Why the best marketing is usually the cheapest
Cheap and simple marketing techniques for small businesses that can help them grow their local presence and improve online conversion rates.
Date: 6 September 2021 By:
Blog
Hailing the rise of social commerce
Social platforms are "closing the loop" so users can browse, shop and purchase in one social media experience. Welcome to social commerce.
Date: 19 January 2021 By:
Blog
Getting to grips with the updates to Facebook Marketing
Social media platforms are constantly evolving and updating. Tom Welbourne of The Good Marketer looks at some of the recent changes to Facebook Marketing and what they mean for advertisers.
Date: 17 December 2020 By:
Blog
Five steps to getting your first 10,000 TikTok followers
It might be the platform of the year, but if you're still getting to grips with TikTok these tips will help you quickly build your following.
Date: 19 November 2020 By:
Blog
Top tips for recruiting a social media manager
Top tips for small businesses on recruiting a social media manager and making sure they have the skills and qualities to boost your social media campaigns.
Date: 7 October 2020 By:
Blog
Are SEO techniques applicable to Instagram brands?
Instagram has become a key tool for Instagram brands. Discover the SEO tips that can boost the performance of your Instagram account.
Date: 1 September 2020 By:
Blog
How to take advantage of Instagram Reels for your business
Instagram have launched their own short video format feature to challenge TikTok. How can your business benefit from these tools and which will help you grow your brand?
Date: 17 August 2020 By:
Blog
Meaningful YouTube Ads metrics you should track
Understand the different types of ad available on YouTube and which metrics you should track to optimise your ad campaign.
Date: 27 July 2020 By: