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Meaningful YouTube Ads metrics you should track
Understand the different types of ad available on YouTube and which metrics you should track to optimise your ad campaign.
Date: 27 July 2020 By:
Blog
LinkedIn ads: Are they worth it?
LinkedIn is renowned for the access it provides to a global professional network. But can LinkedIn ads benefit your business? Find out more.
Date: 11 June 2020 By:
Blog
Three ways to successfully move your offline business online
COVID-19 has forced many businesses to rethink how and where they do business. Discover three ways to move your business online.
Date: 8 June 2020 By:
Blog
The best free social media marketing tools
Introduction to some fo the best online tool for improving your brand's profile on social media.
Date: 26 May 2020 By:
Blog
Four reasons why your paid ads are not working
Not seeing the results you want from paid advertising? Don't panic - this article will walk you through exactly how to optimise your paid ad strategy.
Date: 11 December 2019 By:
Blog
Facebook advertising - three essentials to get right
Advertising your business on Facebook is still a great way to get clicks - as long as you get these three fundamental things sorted before you start.
Date: 1 October 2019 By:
Blog
Power up your marketing with a branded game
People love to play games - we’re hard-wired to enjoy them. How a branded game can help you connect with your audience and meet marketing objectives.
Date: 16 September 2019 By:
Blog
How to make sure your Facebook Ad campaign doesn't fall flat
Setting up a Facebook Ad campaign that falls flat on its face is both frustrating and an enormous waste of time and money. Here's the things to avoid.
Date: 23 August 2019 By:
Blog
Why Facebook Boost Posts are a rip-off
The blue 'Boost Post' button that's all over your Facebook may look convincing and convenient - but it could just be money down the drain. Here's why.
Date: 31 July 2019 By:
Blog
Social media marketing: ten years into the future
It's amazing how much social media has changed just in the last decade - so how can we possibly know what to expect next? Some predictions.
Date: 19 July 2019 By:
Blog
Five tips for advertising your small business on Facebook
Facebook allows small businesses to connect with a wide audience - so clever advertising on the platform can reap big rewards. Where to start.
Date: 6 June 2019 By:
Blog
The importance of brand imagery on social media
Images are one of the building blocks of a cohesive and memorable brand identity. How to use them effectively across your social channels.
Date: 14 September 2018 By:
Blog
Essential smartphones for up-and-coming influencers
For the smart and creative, lifestyle blogging could be your route to success. But original content needs the perfect smartphone. Where to start.
Date: 8 March 2018 By:
Blog
Do you really need multiple Twitter accounts?
Just how many Twitter accounts do you really need? Social media expert Luan Wise debates the pros and cons of having multiple Twitter accounts.
Date: 20 February 2017 By:
Blog
Five steps to help you reach your target audience
Being disciplined about which communications channel to use helps you create consistent messaging that reaches the right audience in the right way.
Date: 5 May 2015 By: