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A memorable brand can reinforce your identity and encourage customer loyalty. But there's a lot more to a lasting brand than a well-designed logo.

Good design is vital if you want a website that's attractive, organised and intuitive to use. Our guide to designing your business website.

You may think of cute kittens or cakes, but Pinterest is one of the fastest growing social media sites. Here are six things you should know about it.

Want to reach a new audience? Sponsoring a successful email newsletter can help you deliver your message effectively to your target market.

Customers expect to be able to reach you immediately when they have a problem. The right communication systems can help you operate more efficiently.

If you need investment in your business, you will need to pitch your business. These tips can help you hone your pitch and convince investors you’re worth investing in.

The humble questionnaire is a very powerful tool. Not only does it allow you to find out what your customers think but it can also boost loyalty.

Are you handling customer data legally and is your marketing database up to code? Find out with this checklist.

Exhibitions can be highly eco-unfriendly events - but consumers increasingly demand that businesses demonstrate their eco credentials. How to stay sustainable when exhibiting

Tom Maddocks reveals five common mistakes that business people make when dealing with the media and explains what you need to do to get it right.