Marketing strategy

A woman takes payment for an online order from the EU

article

Brexit for ecommerce businesses

How Brexit affects UK ecommerce businesses. The implications for sales to UK and EU customers, and practical steps you should consider

Online marketing

SEO concept: a young businessman shows the words 'Ask an expert' on a virtual display

Article

Find an SEO expert you can trust

It can be hard choosing an SEO expert. Learn how SEO really works, what can go wrong and what questions to ask an agency before you sign a contract.

Social media

Media advertising

Customer care

Sales

Market research

Direct marketing

Three red arrows have hit a target saying direct mail

FAQs

Direct mail FAQs

FAQs about direct mail, including personalisation options, costs, mailing list and what sort of response rates you can expect from a campaign.

Exhibitions and events

A marketer plans his follow up after an event

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Planning your follow-up after an event

Unsurprisingly, everyone says that they do follow up after attending business events - but statistics don't bear that out. Simon Naudi explains how to effectively follow up leads.

PR