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Before you leap onto the international stage, what factors do you need to consider when you’re marketing a company, product or service abroad?

Do you want to know more about your ecommerce competitors? Michelle Strassburg, co-founder of wood flooring specialist Wood and Beyond, gives tips.

The internet undoubtedly brings a wealth of business benefits. But it also poses risks. This checklist explains how to get the most from the internet.

The AdCracker website has some useful sample briefs to help you if you've never briefed a creative team before. Or even if you have.

Testimonials offer an independent indication that you have done a good job and can help reassure new or nervous buyers. Here are ten ways to generate customer testimonials.

Sales expert Ian Cochrane explains how to recognise buying signals, overcome objections and close a deal when selling to customers face-to-face.

Evaluating your marketing activity needn't be expensive. Fiona Blades of market research company MESH Experience explains how to measure your marketing.

Kay Phillips of SMS marketing specialists 24X highlights ways that texting can help you spread the word about your products and services.

Exhibitions provide the opportunity to meet, connect and build rapport with prospects and customers. Here's how to make the most of exhibitions.

Public relations is whatever you do that affects how you are perceived by customers, investors and the public. Make it work for you.