Marketing strategy

Online marketing

Symbol of a shopping trolly on a computer key representing online shopping and ecommerce

Article

Selling on eBay and Amazon

Amazon and eBay offer huge opportunities for small firms trading online. Chris Dawson, finds out what the future holds for small firms trading online.

Social media

Media advertising

Customer care

Sales

Market research

DIY market research

Article

How to conduct DIY surveys online

For anyone carrying out their own market research online there are a number of pitfalls to watch out for. This article offers some in-depth guidance.

Direct marketing

Closeup of a man holding a green pen pointing at his iPad

Article

Best apps for organising and planning

Thanks to online tools and mobile apps, it has never been easier to organise all aspects of your business life. Here are some of the best apps.

Exhibitions and events

PR

Red vintage radio

Article

How to shine in local radio interviews

If you’ve got something to say then it’s well worth approaching your local radio station to see if they would like you to come in and do an interview.