Apps and online tools

You can do nearly anything on your smart phone, from checking emails to tweeting and sharing documents. Our introduction to business apps.

How to make sure potential customers can find you when they are out and about or using a mobile device: the apps you want to be seen on.

Thanks to online tools and mobile apps, it has never been easier to organise all aspects of your business life. Here are some of the best apps.

Here are some of the best social networking apps that allow you to monitor your social media channels to help you promote your business better.

Slick branding and expensive advertising are great - but the way you treat customers is far more important. How apps can help boost your reputation.

Websites like Rated People, Checkatrade and My Builder put homeowners in touch with tradespeople. Ben Dyer investigates the power of referrals.

Affiliate marketing can boost traffic to your site, but you only pay for visits that result in sales. Find out how to set up an affiliate programme.

QR codes are barcodes that can be read by smartphones. Richard Gauder of CMS Web Solutions explains how they can be used as effective marketing tools.