HELPING SMALL BUSINESSES SUCCEED
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Date: 30 June 2022
By: Mashum Mollah
It takes hard work to win customer loyalty but you can make the process easier by pulling these five key loyalty levers.
Date: 15 June 2022 By: Achille Traore, White Label Loyalty
What is digital transformation and how is it improving how companies operate and creating more sustainable brands? We look at its impact on businesses.
Date: 9 February 2022 By: Jacob Davis
Attracting and retaining customers is essential to a business' survival and growth. Discover customer acquisitions that you should try in 2022.
Date: 20 January 2022 By: Ocere
The probability of selling to an existing customer is 70%, compared to a 20% chance of selling to a new customer. Customer retention is a vital part of any business but only 18% of brands are focusing on retention. We look at the three cornerstones of B2B customer retention.
Date: 11 November 2021 By: Ocere
Call recording software can be an invaluable tool to keeping customers happy making it easier to retain their custom.
Date: 7 May 2021 By: David Sessford, RankWarrior
Good customer service is crucial for keeping your clients happy. Discover the key metrics you should measure to understand whether your customer service is up to scratch.
Date: 10 February 2021 By: Alyse Falk, for Ivory Research writing service
A reputation for being professional and reliable, for quality products and offering value for money can go a long way to driving up sales.
Date: 4 February 2021 By: Jeremy Bowler
These days customers aren't just looking for great products or services. They also expect to be rewarded for their custom. Read this introduction to implementing a customer loyalty program.
Date: 24 July 2020 By: Craig Harbour
Giving great service isn't just good for customers, it's good for business too. Studies reveal buyers will pay more if they get a better experience.
Date: 14 July 2020 By: Philip Piletic
Customer service is key if you want customers coming back for more. Learn how to deliver great customer service.
Date: 15 June 2020 By: Jeremy Bowler
Customers are feeling worried as a result of COVID-19. It's essential you adapt your marketing to the situation. These three tips will help.
Date: 2 April 2020 By: Jess Kirkbride, Adzooma
To foster a purposeful, principled work environment, the onus is on you to set and maintain high ethical standards. How to demonstrate your values.
Date: 2 December 2019 By: Edwin Owusu-Peprah
B2B clients don't want to hear about your innovative solutions or excellent people. Why adopting a 'you-you-you' mindset is the only way to go.
Date: 28 May 2019 By: Jason Ball
Data is valuable for businesses - and big data could help you unlock amazing insights about customer habits, behaviour and interests. Here's how.
Date: 9 May 2019 By: Victoria Harrison
As any seasoned entrepreneur will tell you, customers are the lifeblood of your business. Three tips for retailers to keep them coming back.
Date: 7 January 2019 By: Victoria Harrison
UK consumers have misgivings about certain professions, from politicians to bankers and footballers. But could perceptions be changing for some?
Date: 26 October 2018 By: Wia Van Cauwenberghe
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