Rebranding can be risky says Vilayte Essa. Make sure you involve your team and your customers in the process and use market research to guide you.
FREE GUIDE
Love your business - insights from successful UK entrepreneurs
START-UP AND SME RESOURCES
Blog
Show blogs by topic:
BLOG
Listen up - how to make a viral YouTube video
If you want a YouTube video to go viral, it must offer the right content and hit the right emotional sweet spots. Professor Bjorn Schuller explains.
Date: 5 May 2017 By: Bjorn Schuller
BLOG
Done right, SEO boosts profits as well as traffic
SEO is about much more than just driving traffic to your website. Done well, it will improve sales, raise profits and boost your brand profile.
Date: 2 May 2017 By: Jon Wade
BLOG
Three ways to drive growth in your small business
Build traffic, capture leads and stand out from the crowd with original branding - Ian Kirk on three ways to grow your small business.
Date: 26 April 2017 By: Ian Kirk
BLOG
SMS bootcamp: how to build a database
SMS marketing can be very effective if you build a database of customer contacts. Holly Barber of FireText explains how in this SMS bootcamp blog.
Date: 25 April 2017 By: Holly Barber
BLOG
Networking made easy: how to work a room
Networking made easy. Andy Bounds provides a simple step-by-step guide to make your next networking event more successful - and more enjoyable.
Date: 21 April 2017 By: Andy Bounds
BLOG
Chloe Thomas talks ecommerce with Michael Gerber
Chloe Thomas interviews ecommerce experts in her regular podcasts - covering all aspects of selling online and running an ecommerce website.
Date: 3 April 2017 By: Chloe Thomas
BLOG
Why social media is tailor-made for salespeople
Social media is a person-to-person tool, not a brand-to-person tool. That's why salespeople – and not just marketers – must use social media.
Date: 27 March 2017 By: Grant Leboff