Marketing blog

Latest blogs

Four technologies you didn't know used big data

Date: 21 October 2021


Market your business premises

Date: 20 October 2021


How a Microsoft Dynamics consultant can boost your business

Date: 19 October 2021


A digital marketer at work

Yes, digital advertising is effective

Advertising is still a valuable tool to market and promote businesses. Anders Lithner, ceo of Brand Metrics tells us why.

Date: 15 October 2021 By:

Take time to build a brand

Why small businesses should invest in branding

Branding can be a powerful tool for helping a business carve a niche in a saturated market and, best of all, small businesses can create a recognisable brand too.

Date: 15 October 2021 By:

Marketing segmentation based on data-driven insights

Six steps to boosting your ecommerce business through data-driven marketing

These days businesses are inundated with data. Discover six steps to using data-driven marketing to change the way your ecommerce store operates.

Date: 12 October 2021 By:

Two people use post it notes and pens to make a plan

Six powerful business growth strategies

Six strategies any business can use to predict, promote, improve and grow their business.

Date: 5 October 2021 By:

Busy city traffic representing a busy website

How small businesses can boost web traffic amid rising competition

Here's what it takes to build an effective strategy for driving traffic to your website, including influencer marketing, audience engagement and tactical use of keywords.

Date: 4 October 2021 By:

woman on laptop surrounded by flowers

Five reasons why you should use a dot com website for you business

With more and more people turning to the internet for products, services and answers, a quality business website is more important than ever. Find out why you should consider a dot com domain name for your business

Date: 1 October 2021 By:

business people analysing data on a laptop

Data is a gift to marketers, but acting on it effectively is the key to success

An in-depth look into how to adapt your marketing efforts in line with what your audience is engaging with.

Date: 30 September 2021 By:

A small business packs the extra sales made on Black Friday

Black Friday: top tips for success

Black Friday offers businesses of all sizes and sectors to boost their pre-Christmas sale. Chloë Thomas discusses top tips and risks to avoid with a panel of experts in this podcast.

Date: 30 September 2021 By:

A woman reads an advertising flyer

How effective are advertising leaflets in 2021?

Why are flyers still effective in the world of online advertising? Find out how they benefit small businesses and how you can boost the impact of your advertising flyers.

Date: 29 September 2021 By:

 A man carries out outsourced services

Why every business needs an outsourced marketing manager

An in-depth introductory guide to outsourcing your business' marketing manager; saving you time, money and stress.

Date: 28 September 2021 By:

A creative team working on a project

The state of creative operations in 2021

Survey results and industry insights from more than 100 creative leaders into the state of the creative industry in 2021.

Date: 28 September 2021 By:

A woman acts on a call to action

Seven tips for creating compelling calls to action

Calls to action prompt your customers to take the next step in the sales funnel. Discover how to create compelling CTAs for your content.

Date: 24 September 2021 By:

Young professional woman on headset with technological graphics in background

Your virtual receptionist is your secret lead gen weapon

Learn that with the aid of a virtual receptionist, your business can seamlessly and affordably screen for ideal customers, leading to more meaningful conversions.

Date: 23 September 2021 By:

Catalogue design for a beauty brand

The best catalogue management software in 2021

What is catalogue management software? How does catalogue management software work and which is the best for small businesses? We share the top five packages.

Date: 21 September 2021 By:

Aman updates his sales forecast on a tablet device

Eight tips for improving sales forecasting

Sales forecasting can be daunting - especially with so many variables at play. Discover eight tips that will improve your sales forecasting and put your business in a stronger position.

Date: 15 September 2021 By:

A Gen Z person playing a game on his mobile device

If creative advertising can keep gaming free to play, we will all be winners

The rise of free to play gaming presents businesses with the opportunity to deliver targeted in-game advertising to players. Learn how your business can tap in to this market.

Date: 14 September 2021 By:

A woman celebrates her website's success

How to be successful with your website

Digital marketing and ecommerce is booming but how do you make your website successful? Read these tips for creating and running a successful website.

Date: 9 September 2021 By:

What does the * mean?

If a link has a * this means it is an affiliate link. To find out more, see our FAQs.