START-UP AND SME RESOURCES
Marketing blog
Latest blogs
Blog
Seven tips for becoming a stronger business owner
Starting up is exciting - but being the person in charge can bring a lot of pressure. How to build your skills and resilience for long-term success.
Date: 28 November 2019 By:
Blog
How VPNs have evolved into a potent marketing tool
VPN technology presents huge benefits for anyone interested in online security - including marketers. How VPNs became a privacy game-changer.
Date: 27 November 2019 By:
Blog
What small businesses can learn from the John Lewis Christmas advert
John Lewis have turned their seasonal advert into a hotly anticipated cultural event. What lessons can your small business learn from their success?
Date: 22 November 2019 By:
Blog
How microservices are changing online marketing
As a marketer, it’s essential to embrace new technologies and stay one step ahead. How microservices can help your marketing strategy stay flexible.
Date: 11 November 2019 By:
Blog
Marketing to new parents - the dos and don’ts
A huge number of new parents feel overwhelmed when it comes to choosing the right products for their baby. How to stand out from the competition.
Date: 4 November 2019 By:
Blog
Why a social media presence is critical for small businesses
Even huge businesses know that to stay in people’s minds, you have to go where they go - and that’s social media. Why your SME should follow suit.
Date: 30 October 2019 By:
Blog
What to do when the perfect domain name is already taken
With so many business websites already out there, it's getting harder and harder to secure your preferred URL. If you're struggling, try these tips.
Date: 18 October 2019 By:
Blog
Festive greetings - six reasons to switch things up this year
If you really want to make an impression on your target audience at Christmas, offer them something they’ll remember - a branded game. Here’s why.
Date: 14 October 2019 By:
Blog
How to keep employees happy and motivated
Some bosses think they can get staff working hard with punishment and threats - but studies show happy employees are more productive. Try these tips.
Date: 8 October 2019 By:
Blog
The best web analytics tool for start ups - revealed
There are a lot of tools out there to help you track and analyse activity on your website - but the best one makes thing super-simple. Guess who?
Date: 2 October 2019 By:
Blog
Facebook advertising - three essentials to get right
Advertising your business on Facebook is still a great way to get clicks - as long as you get these three fundamental things sorted before you start.
Date: 1 October 2019 By:
Blog
Power up your marketing with a branded game
People love to play games - we’re hard-wired to enjoy them. How a branded game can help you connect with your audience and meet marketing objectives.
Date: 16 September 2019 By:
Blog
Five sure-fire ways to ensure brand consistency online
Consistently using one name, logo, colour palette and tone of voice everywhere online will help customers recognize and remember you. Five tips.
Date: 12 September 2019 By:
Blog
12 ways to generate more sales leads
All businesses need to ensure they have a healthy pipeline of new sales coming in. How to generate more leads to convert into satisfied customers.
Date: 12 September 2019 By:
Blog
Seven ways to save money on your business flights
Business travel can be a costly affair. Here are seven ways to save money and reduce the cost of your business flights and travel.
Date: 3 September 2019 By:
Blog
Marketing strategies for start ups and cryptocurrency companies
Competition is fierce when launching a cryptocurrency or start up business. A robust marketing strategy is critical to success. Here's how to get it right.
Date: 27 August 2019 By:
Blog
Six killer tips to grow your ecommerce before 2020
Without a big budget, you can't simply spend your way to ecommerce success. Here's six tips for winning more customers and boosting ecommerce sales.
Date: 23 August 2019 By: