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Marketing blog
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Three golden rules for customer care in retail
As any seasoned entrepreneur will tell you, customers are the lifeblood of your business. Three tips for retailers to keep them coming back.
Date: 7 January 2019 By: Victoria Harrison
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The seven keys to direct mail success
A high-impact advert, delivered right to prospects' homes, can generate a great return on investment. Seven top tips to help you get the best results.
Date: 7 January 2019 By: Gunvinder Bhogal
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When should you retire your old content?
Creating great content and posting it online is only the first phase of content management. There is also the question of what to do with it next.
Date: 14 December 2018 By: Jon Wade
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Creating business cards on a tight budget
Start-up businesses need to keep their costs low - but is designing and printing your own business cards a false economy? We look at your options.
Date: 13 December 2018 By: David Isted
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Five steps to affiliate marketing success
Although affiliate marketing isn't new, it's still a wide open field that many businesses don’t take full advantage of. How to get great results.
Date: 13 December 2018 By: Amy Mathews
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The three keys to successful recruitment
Recruiting and retaining great employees gives your brand a competitive edge. How to position your business to attract the very best talent.
Date: 3 December 2018 By: Victoria Harrison
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Eight great uses for promotional merchandise
It's not all mousemats and pens. Creative branded gifts can put a smile on someone's face - and send their business your way. Eight benefits.
Date: 28 November 2018 By: Paul Ashworth
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Google Home Hub and the future of SEO
The new Home Hub from Google that hit the shelves last week could be more than a Christmas fad. In fact, it is likely to change the focus of SEO.
Date: 21 November 2018 By: Jon Wade
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Seven reasons to consider Lean/Agile marketing
Lean/Agile thinking makes marketing teams more productive and responsive to changing consumer markets. Why you should consider making the switch.
Date: 8 November 2018 By: Pavel Naydenov
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Build brand awareness with promotional gadgets
Branded gifts increase the visibility of your business - but why stick to a predictable calendar or mouse mat? Gadgets could be the way to go.
Date: 7 November 2018 By: Maikii
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Content marketing - are infographics dead?
Visual, dynamic content is still key for digital marketers. Four valid reasons why infographics deserve their place in your content strategy.
Date: 6 November 2018 By: Whitefish Marketing
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Ecommerce in 2019: what small businesses need to know
Online entrepreneurs need to be fully aware of the latest ecommerce trends to stay ahead of the pack. What the coming year might have in store.
Date: 30 October 2018 By: Alexa Coleman
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Measure your marketing ROI with call tracking
According to Dan Zarrella: "Marketing without data is like driving with your eyes closed". How to gather performance insights with your phone system.
Date: 26 October 2018 By: Elena Volozova
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The seven most distrusted professions in the UK
UK consumers have misgivings about certain professions, from politicians to bankers and footballers. But could perceptions be changing for some?
Date: 26 October 2018 By: Wia Van Cauwenberghe
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Five reasons why PPC is crucial for your small business
PPC is a valuable business tool to help grow your small business online, and reach engaged prospects in a cost-effective way. Here's how.
Date: 23 October 2018 By: Christopher Pappas
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Win the customer engagement race this Christmas
Businesses that don't push the boundaries don't learn, don’t grow and don’t win consumer attention. Why not try something a little different this year?
Date: 22 October 2018 By: Cari Kirby