Marketing blog

Latest blogs

What makes a good explainer video?

Date: 17 September 2020


How video brochures can boost sales and engagement

Date: 4 September 2020


Six essential steps for getting your business off the ground

Date: 3 September 2020


Man wearing sunglasses with a reflection of the Instagram logo

Are SEO techniques applicable to Instagram brands?

Instagram has become a key tool for Instagram brands. Discover the SEO tips that can boost the performance of your Instagram account.

Date: 1 September 2020 By:

Banner ad in a city centre

Eight tips for creating impactful banner ads

Discover eight simple tips for creating impactful and eye-catching banner advertisements for your business so you get your marketing message across to customers.

Date: 27 August 2020 By:

Sales people negotiate a difficult sales contract

How to improve your negotiation skills

Negotiations can stall and become stagnated when two parties cannot agree on a way forward. These negotiation techniques can be used to improve your negotiating skills and resolve disputes.

Date: 27 August 2020 By:

A young woman has a Zoom call with the rest of her remote marketing team.

How to build a remote marketing team for your start up

If you're building a marketing team for your small business, there's a chance your team will be working remotely. Follow these tips for building and managing a remote marketing team.

Date: 25 August 2020 By:

A female marketer works from home during the COVID-19 pandemic

How 2020 has heralded new ways of working

Infographic revealing insights into remote working during COVID-19 uncovered by Screendragon's survey of 100 marketers.

Date: 25 August 2020 By:

A woman makes a purchase from an ecommerce website

Four reasons your website is failing to convert users

If your ecommerce website is not converting visitors to customers, it is failing to do the intended job. Here are four reasons your website might be missing the target.

Date: 21 August 2020 By:

A businesswoman monetises her website with a new paid blog

How to monetise your Wordpress website

If you are looking for ways to monetise your website, here are 11 tried and tested ways you could make money from your site.

Date: 20 August 2020 By:

Improved SEO concept

The five best SEO practices for ecommerce websites

SEO can help you improve the chances of customers finding your ecommerce site. Five SEO practices to improve your digital marketing strategy and fine tune your SEO.

Date: 19 August 2020 By:

A woman talks to a car sales manager in a car in dealership

Marketing tips for car dealerships: how to increase sales

Strategies for marketing a car dealership

Date: 17 August 2020 By:

A businessman is using WhatsApp marketing to communicate with customers

The beginner's guide to WhatsApp marketing

If you are looking for a new, personal way of interacting with customers, you should consider a WhatsApp Business profile. Read this beginner's guide to WhatsApp marketing.

Date: 17 August 2020 By:

Online live video marketing concept. Photo sign made by human hands on blurred sunset sky as background

How to take advantage of Instagram Reels for your business

Instagram have launched their own short video format feature to challenge TikTok. How can your business benefit from these tools and which will help you grow your brand?

Date: 17 August 2020 By:

Man on blurred background chatting with chatbot application 3D rendering

Four amazing guided selling examples

Ecommerce businesses are increasingly implementing guided selling solutions to help customers get the right product for them. Discover four great examples and guidance on implementing your own guided selling solution.

Date: 4 August 2020 By:

CMS business website concept.

Migrating your ecommerce site - infographic

The considerations and benefits of migrating your website to a new CMS - infographic

Date: 3 August 2020 By:

A professional beauty makeup artist and vlogger records a makeup tutorial to share on her website or social media

Why content marketing can level up your beauty business

Content marketing is increasingly important for all kinds of companies, but the beauty industry has the most to gain. Discover marketing tricks and tips from the big brands, and how learn they can help your beauty business.

Date: 3 August 2020 By:

A woman records YouTube content for her channel to market her business

Meaningful YouTube Ads metrics you should track

Understand the different types of ad available on YouTube and which metrics you should track to optimise your ad campaign.

Date: 27 July 2020 By:

An attractive woman uses her loyalty card when she goes shopping

How to implement an effective loyalty program

These days customers aren't just looking for great products or services. They also expect to be rewarded for their custom. Read this introduction to implementing a customer loyalty program.

Date: 24 July 2020 By:

A businessman works on his sort list of keywords

How to do SEO

If you want your website to appear in Google searches, you need to optimise your SEO. But where do you start and is it even possible to do yourself? We answer your questions.

Date: 22 July 2020 By:

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