HELPING SMALL BUSINESSES SUCCEED
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Blog
How to segment your market efficiently
Research suggests that 85% of product launches fail due to poor market segmentation. We share five ways to segment your customer base.
Date: 5 May 2022 By:
Blog
Tips for choosing the right influencer for your brand
Influencer marketing is rapidly becoming a key strand in many business' plans. But how do you ensure the influencer you are working with it right for your business? Find out here.
Date: 4 May 2022 By:
Blog
What is local SEO and how can it help grow your local business?
If your business serves a local market and local customers, you should employ local SEO to attract more local custom. Find out how.
Date: 3 May 2022 By:
Blog
Eight best video content ideas for your business in 2022
Video content could take your marketing to the next level by showing your products in action, showcasing your company or team or reaching new audiences.
Date: 3 May 2022 By:
Blog
SEO backlinks: Reasons why they've got the SEO juice
Backlinks should form a significant part of your SEO. Backlinks are viewed by search engines as a vote for your website helping you climb the rankings and generate organic traffic.
Date: 29 April 2022 By:
Blog
Supercharge your marketing efforts: Five benefits of buying insurance leads
Some products (like life insurance) are more difficult to sell than others. Learn how buying leads can benefit your business by giving access to accurate, warm leads.
Date: 28 April 2022 By:
Blog
Act now: Tips to capitalise on new marketing trends
Marketing is an area of business that is always evolving. To remain competitive, you need to adapt. We share four marketing trends and tips for exploiting them.
Date: 21 April 2022 By:
Blog
Commerce content – what is it and why should we embrace it?
Discover how brands can use commerce content and work with influencers to boost transparency and trust.
Date: 19 April 2022 By:
Blog
Benefits of contract management in marketing
There are clear benefits to contract management software and processes for marketing teams. Discover the key reasons you should consider adopting contract management software.
Date: 19 April 2022 By:
Blog
How to create product interest when marketing to children
When marketing to children, it’s important to capture their attention and make it exciting. Read on for how to create interest and market to children successfully.
Date: 14 April 2022 By:
Blog
How to leverage influencer marketing in your small business
Influencer marketing has gone from strength to strength. Learn how you can leverage influencer marketing in your small business.
Date: 14 April 2022 By:
Blog
Tailify declares an end to 'gut feel' in influencer marketing
How do brands know they're working with the right influencers? Behaviour science could have the answer to how and why some influencer work better for certain brands than others.
Date: 13 April 2022 By:
Blog
Driving outcomes, measuring what matters and building a better future: the move to a cookieless world
Third-party cookies will eventually die. Businesses need to ensure they have a clear strategy for delivering bespoke customised audiences whilst capturing consumer attention across digital environments.
Date: 12 April 2022 By:
Blog
Resource Management Best Practices
Resource management can be complicated. You need to understand what resources you need, what resources are available and how to deliver a project on time and on budget.
Date: 8 April 2022 By:
Blog
Four best options for financing your marketing campaign
Without sales you can't afford to fund marketing but without marketing how can you achieve sales and raise funds? We share four options for funding your marketing.
Date: 7 April 2022 By:
Blog
Marketing strategies for online jewellery business
The growing popularity of online shopping has made it crucial for every jewellery business to have an online presence. Read for top digital marketing strategies that will help you promote your jewellery business online.
Date: 5 April 2022 By:
Blog
How does website UX impacts conversions and sales?
A poor website UX can reduce the likelihood of making online sales. Discover some of the most common errors and how to rectify them.
Date: 31 March 2022 By: