Marketing blog

Latest blogs

Why should Quora and Reddit be on your marketing radar?

Date: 24 May 2024


How to choose the best ecommerce host

Date: 21 May 2024


Top tips for SMEs to navigate negative reviews

Date: 20 May 2024


A woman with email icons on a screen

Top five email marketing agencies

Email marketing remains a key digital marketing tool for businesses of all sizes. Using a professional email marketing agency can help you maximise the potential of your email marketing efforts.

Date: 20 May 2024 By:

An open sign in a shop window.

How to start a business in the UK

Open a business in the UK as a non-resident with this handy guide. Discover the key steps you need to take on your UK start up journey.

Date: 17 May 2024 By:

Two US food influencers try out new ingredients in their vlog

How to choose an influencer marketing agency in the US

Selecting an influencer marketing agency that aligns perfectly with your brand's vision and goals can help your brand reach new customers. Here's how to pick the right agency.

Date: 15 May 2024 By:

An influencer records a TikTok video

The role of brand personalities and values in TikTok Ads

Your TikTok videos must reflect your brand personality and values. Tom Welbourne of The Good Marketer tells us what we need to know about showcasing our brands and values in our TikTok videos.

Date: 7 May 2024 By:

Google Ads offers a user the chance to choose their PPC keywords

How to generate hyper-targeted leads with PPC search ads

PPC search ads are shown to potential customers when they search using specific, pre-selected keywords or 'trigger' phrases. We explain how you can generate highly targeted leads with PPC ads.

Date: 28 March 2024 By:

A team work on a digital marketing strategy

Effective digital marketing for start ups

50% of UK start ups fail within three years. We share start up tips for surviving the Death Valley curve – that tricky period when your start up is operational but is yet to achieve positive cashflow.

Date: 20 March 2024 By:

A woman places an online order thanks to a sales promo email

Ideas to boost your ecommerce business' sales

A sale is not just about shifting old stock by offering a discount. It is a good opportunity to boost year-round conversions and build relationships with your customers.

Date: 19 March 2024 By:


Leverage the power of programmatic in 2024

Discover how brands can run effective programmatic campaigns using AI and machine learning to gather actionable insights without compromising consumer privacy.

Date: 15 March 2024 By:

A website displayed on a desktop, laptop and smartphone

Is a basic website good enough for your small business?

Do you really need a custom website or can you get away with building a website for your business using a site builder? We look at why using a professional will give you a more impactful result.

Date: 14 March 2024 By:

A female employee makes a presentation of her project for an advertising campaign

Understanding how advertising research shapes the customer

You will have many touchpoints with your customers on their journey from awareness to purchase. Understanding these touchpoints can help you optimise your strategies and drive conversions.

Date: 12 March 2024 By:

How to identify poor-quality PPC leads

How to identify the source of poor-quality PPC ad leads

Identifying the source of poor-quality leads from PPC ad campaigns can be difficult if you don't understand prospects' journeys. Mediahawk shares some top tips for attracting the right leads.

Date: 5 March 2024 By:

An attractive website as caught the attention of this buyer

Selling art online: navigating the digital landscape

Selling anything online requires an attractive, functional website. But this is especially true when you're selling artworks where the visual is so intrinsic to an item's appeal and saleability.

Date: 1 March 2024 By:

Woman celebrating over something she's seen on her laptop

Your guide to winning with performance max campaigns

Maximize Performance Max Campaigns: Know your audience, automate, get creative, test, stay updated, focus on metrics, use ad extensions, optimize for mobile, watch competitors, utilize remarketing, learn from wins and losses. Crush digital advertising goals

Date: 23 February 2024 By:

A small business owner tracks her new incoming sales leads

Maximise your sales funnel with these lead gen strategies

In this article, we share tips that will help you generate more leads from organic traffic channels, paid media, and lead providers, boosting customer acquisition and growing your bottom line.

Date: 12 February 2024 By:

A creative marketing team refine their marketing strategy

Small business marketing tips

This blog provides small business owners with actionable marketing tips. Whether you're starting out or refining existing strategies, these insights will help your business stand out in the crowd.

Date: 30 January 2024 By:

A man explores a potential holiday destination with a VR headset

How marketers can use virtual reality to promote tourism

Virtual reality (VR) offers exciting new opportunities for marketers to promote and sell excursions, days out and holidays to tourist destinations around the world.

Date: 29 January 2024 By:

Facebook Ad Manager

How to structure Facebook campaigns for the best results

This blog discusses the most important steps when creating a Facebook campaign if you want to guarantee success.

Date: 24 January 2024 By:

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