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Latest blogs

How to maximise your email open rates in tricky industries

Date: 11 May 2022


How to do your marketing if your business is regulated

Date: 9 May 2022


A person working outdoors on a stone wall in hot country

Five ways to lead a digital nomad lifestyle in 2022

There's no need to work in a drab office these days. As long as you remain focused, there's no reason you can't work on a sunny beach. Here's how you can live your life as a digital nomad.

Date: 9 May 2022 By:

Image representing market segmentation

How to segment your market efficiently

Research suggests that 85% of product launches fail due to poor market segmentation. We share five ways to segment your customer base.

Date: 5 May 2022 By:

An attractive women endorses a company's products in an online cookery session

Tips for choosing the right influencer for your brand

Influencer marketing is rapidly becoming a key strand in many business' plans. But how do you ensure the influencer you are working with it right for your business? Find out here.

Date: 4 May 2022 By:

A pin in a map

What is local SEO and how can it help grow your local business?

If your business serves a local market and local customers, you should employ local SEO to attract more local custom. Find out how.

Date: 3 May 2022 By:

Vlogger using ring light

Eight best video content ideas for your business in 2022

Video content could take your marketing to the next level by showing your products in action, showcasing your company or team or reaching new audiences.

Date: 3 May 2022 By:

Businesses should develop a backlink strategy to boost SEO

SEO backlinks: Reasons why they've got the SEO juice

Backlinks should form a significant part of your SEO. Backlinks are viewed by search engines as a vote for your website helping you climb the rankings and generate organic traffic.

Date: 29 April 2022 By:


Supercharge your marketing efforts: Five benefits of buying insurance leads

Some products (like life insurance) are more difficult to sell than others. Learn how buying leads can benefit your business by giving access to accurate, warm leads.

Date: 28 April 2022 By:

A chatbot answers a customers sales queries

Act now: Tips to capitalise on new marketing trends

Marketing is an area of business that is always evolving. To remain competitive, you need to adapt. We share four marketing trends and tips for exploiting them.

Date: 21 April 2022 By:

An influencer demonstrates make up products

Commerce content – what is it and why should we embrace it?

Discover how brands can use commerce content and work with influencers to boost transparency and trust.

Date: 19 April 2022 By:

Representation of digital contract management

Benefits of contract management in marketing

There are clear benefits to contract management software and processes for marketing teams. Discover the key reasons you should consider adopting contract management software.

Date: 19 April 2022 By:

Children watching tv

How to create product interest when marketing to children

When marketing to children, it’s important to capture their attention and make it exciting. Read on for how to create interest and market to children successfully.

Date: 14 April 2022 By:

Commuters engaging with social media and influencers on their phones

How to leverage influencer marketing in your small business

Influencer marketing has gone from strength to strength. Learn how you can leverage influencer marketing in your small business.

Date: 14 April 2022 By:

The science behind successful influencer marketing

Tailify declares an end to 'gut feel' in influencer marketing

How do brands know they're working with the right influencers? Behaviour science could have the answer to how and why some influencer work better for certain brands than others.

Date: 13 April 2022 By:

A man using a mobile phone switches off cookie tracking

Driving outcomes, measuring what matters and building a better future: the move to a cookieless world

Third-party cookies will eventually die. Businesses need to ensure they have a clear strategy for delivering bespoke customised audiences whilst capturing consumer attention across digital environments.

Date: 12 April 2022 By:

A resource manager discussed resource allocation

Resource Management Best Practices

Resource management can be complicated. You need to understand what resources you need, what resources are available and how to deliver a project on time and on budget.

Date: 8 April 2022 By:

A marketing team

Four best options for financing your marketing campaign

Without sales you can't afford to fund marketing but without marketing how can you achieve sales and raise funds? We share four options for funding your marketing.

Date: 7 April 2022 By:

Jeweller working and examining jewels

Marketing strategies for online jewellery business

The growing popularity of online shopping has made it crucial for every jewellery business to have an online presence. Read for top digital marketing strategies that will help you promote your jewellery business online.

Date: 5 April 2022 By:

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