Marketing blog

Five productivity apps for business. Time tracking, discount discovering, team communication, to-do list, social media and idea-recording apps.

Setting up a business as a DJ is much like starting any other business. Here are some key questions to ask when setting out as a DJ to ensure success.

In today's digitised world, driving consumer recognition and loyalty through branding is crucial - even for the smallest of businesses. Start here.

Google won't discuss its algorithm, but experts agree - user-focused content ranks higher. Boost SEO by considering the needs of your customers.

When giant businesses have seemingly unlimited funds for promotion, how can smaller players compete? How to get your message out on a shoestring.

Whether you're new to search marketing, or want to improve your current strategies, these easy tips can help your business run an effective campaign.

Do customers enjoy shopping with you online? What prompts them to make a purchase - or to abandon one? Find out with session replay - here's how.

Direct mail and email each have unique strengths. How incorporating both into a single direct marketing campaign can lead to even greater results.

Retail can be challenging, there's no doubt about it - but with good planning and plenty of energy, you can make a success of your new venture.

As any seasoned entrepreneur will tell you, customers are the lifeblood of your business. Three tips for retailers to keep them coming back.

A high-impact advert, delivered right to prospects' homes, can generate a great return on investment. Seven top tips to help you get the best results.

Creating great content and posting it online is only the first phase of content management. There is also the question of what to do with it next.

Start-up businesses need to keep their costs low - but is designing and printing your own business cards a false economy? We look at your options.

Although affiliate marketing isn't new, it's still a wide open field that many businesses don’t take full advantage of. How to get great results.