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Five advantages of AI chatbots for ecommerce businesses

Date: 16 May 2025

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Send email marketing messages
Blog

Key considerations when buying a marketing database

Buying a marketing database can give you a head start when you're starting out but there are some key considerations before you take the plunge.

Date: 18 June 2024 By:

A woman uses a marketing database to make more sales
Blog

What every beginner needs to know about database marketing

A good database marketing strategy makes it possible to increase sales, identify priority accounts, and optimise return on investment. Here's what you need to know about database marketing.

Date: 18 June 2024 By:

Two women use Business Intelligence tools to plan their business strategy.
Blog

What is business intelligence? Tools for you to consider in 2024

Business intelligence is now the cornerstone of every business. We take a look at two of the main business intelligence tools.

Date: 17 June 2024 By:

Close up of a woman using a smartphone to read her SMS messages
Blog

The overlooked channel: how to succeed with SMS marketing

Don't overlook the potential of SMS marketing. It's immediate and ubiquitous nature could revolutionise your marketing impact and reach.

Date: 5 June 2024 By:

Marketing automation, growth marketing strategy concept.
Blog

How automation can enhance your small business marketing

This article explores how automation can transform your small business marketing efforts, helping you stay competitive in the market.

Date: 3 June 2024 By:

A person takes a photo of food using a smartphone for an Instagram post
Blog

Five ways to source creative assets for Instagram ads

Finding ways to stand out on Instagram is essential. Discover how to find the creative assets you need to make your campaign stand out in the crowd.

Date: 3 June 2024 By:

A community research panel applaud a new product
Blog

Deep diving into market research online community panels

Discover the differences between market research panels and communities, and how Borderless Access leverages them for insightful, agile consumer data.

Date: 3 June 2024 By:

Leopoldo Alejandro Betancourt López
Blog

Leadership lessons: Building a team for success

Learn how Leopoldo Alejandro Betancourt López's leadership and innovative strategies propelled Hawkers sunglasses to international success.

Date: 3 June 2024 By:

A businesswoman updates her business social media profiles.
Blog

Explore different marketing strategies for business success

Marketing your small business effectively can be tricky. We explore some simple marketing strategies that will give you a great starting point.

Date: 30 May 2024 By:

Why Quora and Reddit are increasingly important for small businesses
Blog

Why should Quora and Reddit be on your marketing radar?

The March 2024 Google update has seen community discussion platforms like Reddit and Quora appearing in search results more often. Learn how you can benefit from this change.

Date: 24 May 2024 By:

A graphic containing the key considerations when choosing a ecommerce host
Blog

How to choose the best ecommerce host

The performance of your ecommerce site is crucial. You need a host that offers speed and guaranteed uptime but you also need scalability, security and support. Here's how to pick the right host.

Date: 21 May 2024 By:

A woman leaves a two star review online
Blog

Top tips for SMEs to navigate negative reviews

A new survey reveals that 46% of Brits wouldn’t buy a product or service from a company if a review said it was of poor quality. So, how can a business avoid potential negative reviews?

Date: 20 May 2024 By:

A woman with email icons on a screen
Blog

Top five email marketing agencies

Email marketing remains a key digital marketing tool for businesses of all sizes. Using a professional email marketing agency can help you maximise the potential of your email marketing efforts.

Date: 20 May 2024 By:

An open sign in a shop window.
Blog

How to start a business in the UK

Open a business in the UK as a non-resident with this handy guide. Discover the key steps you need to take on your UK start up journey.

Date: 17 May 2024 By:

Two US food influencers try out new ingredients in their vlog
Blog

How to choose an influencer marketing agency in the US

Selecting an influencer marketing agency that aligns perfectly with your brand's vision and goals can help your brand reach new customers. Here's how to pick the right agency.

Date: 15 May 2024 By:

An influencer records a TikTok video
Blog

The role of brand personalities and values in TikTok Ads

Your TikTok videos must reflect your brand personality and values. Tom Welbourne of The Good Marketer tells us what we need to know about showcasing our brands and values in our TikTok videos.

Date: 7 May 2024 By:

Google Ads offers a user the chance to choose their PPC keywords
Blog

How to generate hyper-targeted leads with PPC search ads

PPC search ads are shown to potential customers when they search using specific, pre-selected keywords or 'trigger' phrases. We explain how you can generate highly targeted leads with PPC ads.

Date: 28 March 2024 By:

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