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Here are some simple things you can do to get more footfall and win sales from people who would not otherwise know about your business.

Good design is vital if you want a website that's attractive, organised and intuitive to use. Our guide to designing your business website.

Elly Curshen explains how social media helped her make a success of her Bristol eatery, the Pear Café, and become a successful food writer.

Market research can help you to identify your target consumer, find out what they think about your ideas and help you target the right market.