Handling bad publicity

Bad publicity is never welcome. But it's how you handle adverse publicity that could be the making - or breaking - of your business.

Handling bad publicity - overview

Had public criticism or a PR disaster? Start here to find out how to handle it, how to limit the damage and how to turn things around.

Man in a shirt holding his glasses up while looking at his laptop after receiving bad publicity

Handling bad publicity FAQs

Seven FAQs explaining how to handle bad publicity in the press and on social media, and what to do if competitors spread rumours about your business

Woman in a suit handling a complaint from a man and a woman

Golden rules of complaints handling

Although no one likes receiving a complaint, they provide an opportunity to identify and rectify problems with your current systems or product.