PR

The basic things you need to know about PR for your business, building relationships with the media and managing the impact of publicity.

How to create chances to get media coverage for your business, and make your press release more likely to be picked up by journalists.

Had public criticism or a PR disaster? Start here to find out how to handle it, how to limit the damage and how to turn things around.

Journalists want to see a compelling story backed up by facts and figures before they give you coverage. How to make your press release stand out.

PR is one of the best and cheapest ways to publicise yourself. Our overview of how to work with journalists to maximise your chances of coverage.

The complete guide to writing a press release: what you should include, how to structure and present it and how to get it to the right journalists.

PR helps you create good publicity, building your reputation with customers and others whose opinion matters to you. How to make the most of PR.

PR activities can help spread the word about your business for little money. This checklist explains how to promote your business through the press.

There’s plenty of advice about how to get PR but it can be hard for small businesses to get press coverage. Here's how to get noticed.

Use this checklist to help you write an effective press release, including how to structure it, what you need to include and what format to use.

Tom Maddocks reveals five common mistakes that business people make when dealing with the media and explains what you need to do to get it right.

How Ling Valentine's car-leasing business became a huge success story partly thanks to some unusual publicity stunts and a wonderfully wacky website.

If you’ve got something to say then it’s well worth approaching your local radio station to see if they would like you to come in and do an interview.

Thanks to the internet, bad press or negative feedback from customers can spread rapidly. Here are 10 things you can do to limit the damage.

Do TV shows such as The Apprentice and Dragons' Den paint a realistic picture of business? We ask some small business experts for their thoughts.

PR is used to raise the profile of a business and portray the business in a good light. Here are 10 FAQs on how to use PR in a small business.