There are many ways to improve a website but often it’s the simple things that make a big difference. Online selling expert Chris Barling explains. ...
START-UP AND SME RESOURCES
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Contributions
SellerDeck
Globe House, Lavender Park Road
West Byfleet
KT146ND
Email: Chris Barling
About the company
Established in 1996, SellerDeck changed its name from Actinic Software in June 2012 and currently has more than 5,000 UK customers. SellerDeck supplies ecommerce software and EPoS systems to small and mid-sized companies that want to be in full control of their online business. The company's desktop application gives merchants control over key components such as hosting, payments, fraud detection and customer feedback without having to rely on third-party, cloud-based solutions.
About Chris Barling
Chris Barling is joint owner of SellerDeck, a company he co-founded in 1996. An ecommerce expert, enthusiastic entrepreneur and business angel, Chris has a passion for helping small businesses take advantage of new technology.
He has over 30 year' experience in the IT industry. Prior to starting SellerDeck, Chris held senior positions in Reuters and Cable and Wireless and spent time on the board of GLS (the UK's largest educational supplier).
Chris has written hundreds of articles on EPOS and ecommerce for a large range of small business magazines and websites. He has also published three books on ecommerce.
Chris is a keen Arsenal supporter and lives in Devon where he indulges his passion for sailing whenever he gets the chance.
CHRIS'S CONTRIBUTIONS
Article
How to compete with bigger online retailers
It may seem as though larger retailers dominate the ecommerce market, but smaller can be smarter when competing for sales online. ...
Article
How to protect your ecommerce brand online
Your brand is potentially under threat in many ways online. Expert Chris Barling provides his eight top tips for safeguarding your business ...
Article
Listen and learn - increasing sales through customer feedback
What your customers say is incredibly valuable. Positive feedback boosts business and criticism can help you to improve your offering. ...
Article
Marketing your ecommerce store
Chris Barling shares eighteen valuable tips for attracting visitors to your ecommerce website and maximising your sales potential online. ...
Article
Six tips for selling overseas from your website
If you have an online business, the world could be your oyster. But there are some definite pros and cons when it comes to selling overseas. ...
Article
Ten ways to keep your online customers loyal
Given the cost of attracting new customers to your business – ensuring customer loyalty can be the difference between failure and success. ...
Article
Using SEO to promote your website on a shoestring
There are many ways to market your website without spending a fortune, as Chris Barling of ecommerce software provider Sellerdeck explains. ...
Blog
What not to do in business
I’ve just finished an extensive tour of some of my company’s most successful online retailers. One common theme has been that they aim to provide excellent customer service. But I’ve droned on about that many times before, so I’ll not bore you again. ...