Marketing essentials

Online marketing

Social media

Advertising

Customer care

Sales

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Article

Understand body language in business

Being sensitive to the body language of prospective customers is a useful skill for salespeople if they want to capitalise on selling opportunities.

Market research

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Article

How can market research help me?

Market research can help you to identify your target consumer, find out what they think about your ideas and help you target the right market.

PR and promotion

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FAQs

Effective PR FAQs

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[