Sonja Jefferson

Sonja Jefferson

Valuable Content

Marketing consultant and business writer



Valuable Content

7 Argyle Place, Cliftonwood



About the company

Valuable Content helps small businesses to create, write and use valuable written content to promote and sell their services. Their clients are predominantly consultants, professional advisers and creative consultancies of all flavours. Valuable Content helps them with their website strategy and web copy, articles and thought leadership content, profiles, bids, case studies and sales collateral, and also helps to write and publish business books.

About Sonja Jefferson

Sonja is a marketing consultant, content specialist and business book project manager with a background in B2B sales. She worked as a freelance content writer and consultant for ten years before setting up Valuable Content in 2010.

Sonja is passionate about helping small business owners to get their unique message across and generate sales.


A laptop on a wooden table with a tablet and a phone resting on the keyboard

How my content-rich website is bringing in more business

How swapping a traditional, corporate website for a content-rich site full of useful advice paid off for business development expert Ian Brodie. ...


Q&A: Mobile marketing with QR codes

QR codes are barcodes that can be read by smartphones. Richard Gauder of CMS Web Solutions explains how they can be used as effective marketing tools. ...


Twenty top Twitter tips

Twitter is a way to connect with new people, keep in touch with those you know, find out what’s going on in your world and get your message out there. ...


Why content is king in today's marketing

Content is at the heart of today’s marketing strategies as websites and blogs demonstrate expertise, sell services and grow professional businesses. ...