Gemma Went

Gemma Went

Business & Mindset Mentor



145-157 St John St



Email: Gemma Went

About the company

Gemma is a digital marketing strategist and small business mentor. From one woman bands to global brands, she helps people get the results they need online. She’s a mentor to small businesses, a partner to agencies and a consultant to brands. She also has a small but perfectly formed digital team that manages social media management, content creation, Facebook Ads and funnels.

About Gemma Went

Gemma has more than 16 years' experience in the digital world and worked for a variety of clients and agencies before setting up her own award-winning business. She created the first social media strategy for the BFI London Film Festival, was the first to put fashion bloggers on the red carpet at the Global Fashion Awards and has been a social media trainer for The Guardian, The Design Business Association and Channel 4. Other clients have included the BBC, the Discovery Channel, Kudos TV, National Geographic, Universal, FutureBrand, Newcastle Brown Ale, Soap & Glory, Wagamama, Roche, Jansen and some wonderfully diverse SMEs.

Gemma blogs on small business growth and digital marketing on her blog, publishes a popular weekly podcast called Simply Smart Business here and runs a free, small business mastermind group on Facebook, here.


Woman sitting on the floor using her laptop for facebook advertising

An introduction to Facebook advertising

Advertising on Facebook can help you reach a targeted audience cost-effectively. Gemma Went shares some tips and tricks to help you get started. ...

Birds sitting on cable line

Finding your audiences on social media

If you are using social media, you probably think you simply need to target the same people you’ve been targeting for years. But you could be wrong. ...

A man stood in a cafe with an apron on using a tablet

How to use Pinterest to promote your business

Pinterest is more search engine than social network. Gemma Went explains how to maximise Pinterest's potential to drive traffic to your website. ...

A person stood holding a poster with the twitter icon on it

How to use Twitter to promote your business

Want to get more out of Twitter? Social media expert Gemma Went explains how to raise your game - including tips on posts, apps and strategy. ...


Six things you need to know about Facebook

Facebook has many features that can help small businesses to reach new audiences. Gemma Went has six top tips on getting the most out of Facebook. ...

An influencer taking a picture of oranges for her Instagram her smartphone

Six things you need to know about Instagram

Gemma Went outlines six key ways to make the most of Instagram - including top tips on using links, Stories, hashtags and user-generated content. ...