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Here are some simple things you can do to get more footfall and win sales from people who would not otherwise know about your business.

Good design is vital if you want a website that's attractive, organised and intuitive to use. Our guide to designing your business website.

Elly Curshen explains how social media helped her make a success of her Bristol eatery, the Pear Café, and become a successful food writer.

What is direct marketing?; how to get results from direct mail, leafleting, email marketing campaigns and text marketing.

Keeping customers makes good business sense but it's not always easy. Here are our tips on how you can keep customers coming back to your business.

Websites like Rated People, Checkatrade and My Builder put homeowners in touch with tradespeople. Ben Dyer investigates the power of referrals.

Market research can help you to identify your target consumer, find out what they think about your ideas and help you target the right market.

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[