Creating a mailshot

Your mailshots need to maximise responses - from catching attention to clearly communicating your offer and what to do next. Our guide to the basics.

A good mailshot catches attention, maintains interest and encourages the reader to take action. Find out how to write an effective mass mailing.

Leaflets can still be a great way to let customers know about your business or any special offers. Find out how to save money by producing your own.

How do you talk to your customers in your marketing communications? Often, how you say something is just as important as what you are saying.

Use this helpful online service from Royal Mail to print postage labels from the comfort of your own office without needing to buy stamps.

How your business might be able to produce stationery and a range of good quality marketing materials without spending a lot of money.

Find the right Royal Mail mailing services for your business needs. You can obtain online quotes, plan your mailings and marketing campaigns.

Writing to customers and prospects, via email, leaflets or direct mail, can be an effective way to promote your business. Here's how to get results.