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How to make your tills ring this Christmas

Each year, the Christmas retail floodgates open with November’s Black Friday and December’s Cyber Monday and the festive shopping season continues with sales of epic proportions. In fact, Adobe Digital’s Online Shopping Forecast for the United States and Europe estimates that the onli...

Date: 29 November 2012   By: Adam Stewart

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Ten skills the person building your website needs to have

I’m consistently flabbergasted by how many business owners think they can throw together a website.

Date: 29 November 2012   By: Sara Drawwater

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Going local in a global market

Expanding your business abroad is no mere afterthought despite the ease of reaching people in different languages and markets across the world thanks to the internet.

Date: 26 November 2012   By: Andreas Voniatis

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Three solutions to social media information overload

As Clay Shirky once observed: “There is no such thing as information overload, just filter failure”. He made this the theme of his excellent presentation at Web 2.0 Expo NY back in 2008.

Date: 26 November 2012   By: Luan Wise

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What's your vision for your brand?

The vision you create for your business is one of the most powerful drivers of growth. Having a vision of what you want to achieve, and where you want to get to, is infectiously compelling — to your consumers, to your team and to any potential investors.

Date: 22 November 2012   By: Christina Richardson

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PR tips for start ups

Attracting quality press attention for your start up business can be an uphill struggle. Here are our top tips for gaining media coverage. ...

Date: 21 November 2012   By: Matthew Lobas

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Are you making the most of social video?

Video for social media — known as social video — has become the choice for many brands on social networks. Advertising has moved from a 30-second slot people try to avoid on TV to social video content which viewers are willing to share with their social networks. Social video is enabling b...

Date: 21 November 2012   By: Jon Whiting

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How blogging can help you to market your business

A business blog can be the ideal tool for you to optimise your business's online presence. By attracting readers to your blog you will in turn attract them to your business website and product offerings, thus increasing your brand awareness. It can be a great way to bring in new customers via inform...

Date: 19 November 2012   By: Mary Johnson