Selling more to existing customers

One of the easiest ways to increase your revenue and profitability is to sell more to your existing customers. Up-selling is all about relevance.

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ARTICLE

Don't make the sale hard

When a customer wants to buy from you, the golden rule is to make it easy for them to complete the purchase. But are things really that simple?

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ARTICLE

Generate repeat sales online

Your website might be attractive, easy to navigate and buy from, so why don't more customers return? Emma Allen explains some possible reasons.

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ARTICLE

Knowing your customers

Creating a loyal band of customers through good service is a great achievement, but you've got to keep working at your relationship. Find out how.

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FAQS

Sales promotions FAQs

Sales promotion is a method of increasing sales over the short term: usually a special offer which is available for a limited period only. 10 FAQs.

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ARTICLE

Ten ways CRM can help your small business

Whatever business you're in and however small your firm, CRM can help you to manage problems more effectively. Ten key benefits of CRM software for small firms.