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Have you got what it takes to grow your business?

Watering plants: growing your business{{}}

Growth is the goal for many entrepreneurs but building a much bigger business is no easy feat. Top business mentors Robert Craven and Mike Southon reveal what it takes to become the boss of a much bigger enterprise.

Expert advice

"I’ve nothing against short subject lines. The problem is that they often lose meaning and clarity. If the subject line is too short, the reader doesn’t know what the email is about and it loses its effectiveness."

Exposing seven myths about email subject lines

Marketing case study

Gift ribbon: Getting Personal case study{{}}

Getting Personal started with one clever personalised calendar and has grown into a multi-million pound online gift business. Rachel Miller talks to Giles Harridge to find out the secrets behind the firm's success.

More marketing case studies

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