A blog should add credibility to your website and increase your online visibility. But it can do much more. Whether you want people to sign up to your newsletter, buy from you online or just comment, Mark White, of Better Business Blogging, explains how blogging can help generate conversions.
“Very few small businesses have the luxury of an advertising budget that is sufficient to achieve any real impact. PR is not only a viable alternative, used wisely it can reap greater rewards over a more sustained period.”
A visit to the hairdresser sparked an idea that has grown into a successful business exporting to 18 countries for Maria Smyth.
Sage World is a free two-day event in September for anyone starting or growing a business. The Telford-based event will feature seminars, practical advice and speakers that include the founder of King of Shaves.
Donut founder Rory MccGwire will be among the speakers at this event. Find out more.