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Should you pay for an intern?{{}}

Interns can be a very useful and cost-effective resource for small firms that are in need of an extra pair of hands. And in the long-term, internships can be a smart recruiting strategy, allowing you to "try before you buy". Could your business could benefit from taking on an intern?

Expert advice

"Are you passionate about your areas of expertise? Yes? Well, why hide it? Too many business blogs are devoid of passion. Get emotional. Fight your corner."

Top six tips for better blogging

Marketing case study

Sophie Ellis Bextor{{}}

Customer endorsements offer proof that you deliver on your promises. If that satisfied customer is a celebrity, so much the better. Daniel Thomas reveals how he persuaded one happy customer, Sophie Ellis-Bextor, to star in a promotional online video.

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