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Kira Lauber explains the importance of creating a narrative and using a metaphor to present complex data in a clear and attractive way.

Are you missing some simple tricks that can improve your ecommerce operation? Here are some basic techniques to transform your online sales.

Want to get more out of Twitter? Social media expert Gemma Went explains how to raise your game - including tips on posts, apps and strategy.

How to write a compelling advertisement that stands out and persuades your target market to buy, including ads for publications and online advertising

Customer care is fundamental to any business - but how do you measure up? What are the specific skills you need to ensure you perform well?

Body language expert Robert Phipps explains how understanding non-verbal communication can help small firms to increase their sales.

When it comes to product development, you cannot afford to get too personal. To give it the best chance in the market, you need an objective view.

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[