How to set up a niche business
Many small firms offer specialist products and services aimed at niche sectors. Bruce Townsend finds out how small can be beautiful.
HELPING SMALL BUSINESSES SUCCEED
Many small firms offer specialist products and services aimed at niche sectors. Bruce Townsend finds out how small can be beautiful.
Online directories can be a low-cost way of driving potential customers to your website. But how do you know which you should be advertising in?
Social media expert Alison Battisby provides an essential checklist to help you get the most out of Instagram, from creating themes to using hashtags.
Don't blow your advertising budget on an expensive radio advert which goes out at 3am. Save money by investing in low-cost advertising options.
Word-of-mouth recommendation is one of the best forms of advertising, because it is persuasive, credible and free. Find out how to achieve it.
We're not all natural-born salespeople, so we share some simple steps that can help you negotiate better sales.
New product research is absolutely vital before you go to market, to make sure you’re not about to launch a costly disaster.
What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[