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Podcast: Interview with Richard George of LinkedIn
Broadcaster Michael Wilson interviews Richard George from LinkedIn and asks how UK small firms can boost their business by using professional social media.
Research from HP among IT decision-makers at SMEs showed that 96% of them consider IT to be crucial to business growth. And yet over a quarter admitted that they do not know enough about areas like online social media and networking. For more information about the HP Business Answers blog, please visit: www.hp.com/uk/bablog.
Note: This podcast was first published in February 2011.
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Find more articles, videos and tools on social media in the Resources box on the right.
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Social media and online networking: resources
Blog posts (10)
- Are you spreading yourself too thin on social networks?
- Blog on a domain vs blog on a website
- Brand pages launch on Google+
- Five questions you should ask yourself about your social media strategy
- Getting the most out of your LinkedIn group
- How effective is Facebook for small businesses?
- How to become well-connected on Twitter
- Rethinking the way you tweet: how to get more clicks
- Social media for small businesses
- Why you need to read The End of Business As Usual if you’re over the age of 28
Articles (22)
- Action List: How to use Facebook to promote your business
- Building an online brand (in an hour a day…)
- Can Twitter help your business?
- Combine social media with other forms of marketing
- Finding your audiences on social media
- Get staff using social media to your benefit
- Get started with Facebook
- Get started with LinkedIn
- Get started with Twitter
- How to make the most of your LinkedIn profile
- How to run a competition on Facebook (and not break the rules!)
- Is your online marketing legal, decent, honest and truthful?
- Q&A: How can blogging generate conversions?
- Q&A: Social networking to boost your business
- Q&A: Why your business needs a social media policy
- Recruiting a social media expert? What should you ask?
- Six things you need to know about Pinterest
- Social media: making it work for you and your business
- Ten ways to use social media to improve your customer service
- Turning customers into a community using Facebook
- Twitter: creating successful lines of communication
- What should you include in a professional profile?
Briefing (1)
Case studies (4)
Checklists (11)
- How to introduce social media to your business
- How to use social media to attract business customers
- How to use social media to attract consumers
- Nine steps to getting started with social media
- Six reasons why you should be using Vine
- Six ways to raise your game on social media
- Ten tips for creating an engaging online profile
- Ten ways to expand your social media contact list
- Ten ways to generate free publicity
- Twenty top Twitter tips
- Understand social media marketing
Videos (6)
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