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Full name
Mark Tanner
About me

Mark Tanner is the founder of China Skinny, a Shanghai-based consultancy helping western businesses better tailor their web and social media to Chinese consumers. He has been in the marketing game since 1998 in the UK/Ireland, North America, Australasia and most recently, China, with a short break in Africa paddling down the Nile. China Skinny provides a free weekly newsletter giving insights into Chinese consumers. Subscribe at


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3 years 21 hours