Ten ways to get the most out of customer testimonials
Testimonials offer an independent indication that you have done a good job and can help reassure new or nervous buyers. Here are ten ways to generate customer testimonials.
HELPING SMALL BUSINESSES SUCCEED
Testimonials offer an independent indication that you have done a good job and can help reassure new or nervous buyers. Here are ten ways to generate customer testimonials.
Selling via your website can attract new customers and make it easier to serve your existing ones. Our guide to setting up and running an online shop.
Online social media platforms such as Facebook and Twitter have moved into the business mainstream - but the law isn't always clear.
How to write an advertisement for your business; our advertising FAQs will help you create powerful ads with compelling headings that get results
Your business will never be able to keep everyone happy all the time. But even if you've let someone down, the relationship doesn't have to be over.
Being sensitive to the body language of prospective customers is a useful skill for salespeople if they want to capitalise on selling opportunities.
Market research can help you to identify your target consumer, find out what they think about your ideas and help you target the right market.
What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[