May 18, 2012
Research commissioned by O2 and conducted by YouGov reveals that small British businesses are positive — in spite of difficult economic conditions, higher interest rates, fewer banks lending and less consumer spending.
O2 surveyed owners and managers in more than 1,000 UK small businesses to explore the day-to-day experiences of running a small company in the UK. The results show that SMEs are determined not to let gloomy economic forecasts dampen their fighting spirit:
Claire Darley, head of sales for small businesses at O2 said: “There’s absolutely no doubt that Britain’s small business culture is proving itself a force to be reckoned with. Even against the backdrop of such tough economic conditions, the positive sentiment within the small business community remains staggering.
“It’s critical, now more than ever, that we do all we can to support this ambitious, innovative and above all absolutely unique community of businesses to ensure that Britain’s small business culture continues to thrive.”
The survey was conducted to support the launch of O2’s new All In business package, bringing together O2’s mobile, landline and broadband services, along with a dedicated business support team.