Tue, 07/06/2011 - 08:28 — Origination
In a recent blog post we discussed the importance of clearly defining a brand and an identity.
These are two crucial sectors of marketing that are often confused, labelled the same or even completely misinterpreted. To avoid confusion we dedicated the blog to resolving the matter.
What your thoughts?
Thanks for sharing your expertise on branding. There are lots of useful articles on branding for small businesses on Marketing Donut:
http://www.marketingdonut.co.uk/marketing/marketing-strategy/branding/i-...
http://www.marketingdonut.co.uk/marketing/marketing-strategy/branding/br...
http://www.marketingdonut.co.uk/marketing/marketing-strategy/branding/br...
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