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Return to expert listOnline marketing specialist
Globe House, Lavender Park Road, West Byfleet, KT14 6ND
Contact: Bruce Townsend
Founded in 1996, Actinic is a British company specialising in helping small and medium retailers trade, both online and offline, using its e-commerce and electronic point of sale (EPOS) packages. Actinic offers e-commerce products for web designers and self-builders, including both web-based and desktop solutions.
Bruce has managed Actinic's SEO since 2003, and lifted the company's website into the top three in Google for 80 per cent of the most popular relevant phrases - the only commercial site to achieve such rankings in the area of e-commerce.
He wrote and co-presented Actinic's 'Search Engines and Online Marketing' course that was attended by over 200 delegates. He also writes regularly on marketing and SEO issues for the small business press.
How do you make cut backs without damaging your business? If you have to economise — like many small businesses in this age of austerity — make those cuts with care, advises Bruce Townsend.…
Many small firms offer specialist products and services aimed at niche sectors. Bruce Townsend talks to four such businesses and finds out how small can be beautiful…