Avinash Patil

Empica

Online PR account manager

www.empica.co.uk

Company description

Empica delivers measurable publicity using straightforward and effective public relations methods with creativity and professional insight. We are an agency with a team of experienced journalists and PR professionals who can help in all aspects of creating a public face for a business or individual.

About the expert

I graduated in media communication systems from City University, London in 2006 and since moving to Bristol I have had the privilege of working on several cutting-edge online campaigns at some top agencies.

I am very passionate about the web and social media and feel it can be a very powerful when used correctly. However, keeping up with the evolution of web tools can be challenging. This has been clearly illustrated to me through various online campaigns I have been part of including Guy Kingston's Mind Your Own Business Podcast, Grand Pier at Weston's campaign since the fire in July 2008 and the Titanic Memorial Cruise which will take place in 2012. These and other campaigns knowledge have given me valuable insight into how social media, blogging and other online tools can be used for different types of clients. In the current fast paced internet environment it is essential that clients pay more attention to and be proactive with their reputation online.

Contact me on LinkedIn.