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Blog posts tagged Freemium
Give the people what they want
November 26, 2009
The Freemium model is a new concept for most businesses and changing to this system from traditional marketing is quite a turn-around. In this video, Peter Froberg gives his advice on how to tell whether your business is suited to a Freemium based marketing and profit structure.
The Freemium model is used heavily amongst web app companies as a way to attract customers. As a small business owner, what has your experience been? Do you think it's an effective way to market your business, regardless of the industry you're in?
Have you factored “freemium” into your marketing?
November 20, 2009
Traditional business is about money for services, cash for a product. Increasingly, businesses online are adopting the Freemium model, a concept defined by Chris Anderson of Wired Magazine.
In this video, Freemium expert Peter Froburg talks about the best examples of this model and how it can really work for online businesses in the 21st century.
When thinking about how you attract people to your business, have you factored a “freemium” level offering in? Is it appropriate for your business? Have you tried it? All good questions.
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