Podcast: expert online marketing tips for 2016

By: Chloë Thomas

Date: 8 February 2016

What are the best marketing methods to use in 2016 if you want to boost your online sales results?

In this podcast, I talk to four experts to get their tips on the best marketing strategies for ecommerce retailers in the coming year.

Alex O’Byrne, co-founder of WeMakeWebsites, talks about putting customers first and creating content that attracts and influences them.

Ernest Capbert runs the website Who Buys Your Stuff. He talks about what to do with your marketing after you understand who your customer is, focusing on CRM and social media advertising.

Chris Dawson, co-founder and editor of Tamebay, talks about some of the tools you can use to improve your results on marketplaces such as eBay and Amazon.

Andrew Wilson of Allergy Best Buys reveals how offline marketing can help you sell more products online.

In addition, I share some thoughts on Facebook ads, remarketing and email sign-ups that I hope will be useful. Enjoy the podcast.

Copyright © 2016 Chloe Thomas of eCommerce Masterplan.