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Everyone is doing business on social networks. But are they?

Everyone is doing business on social networks. But are they?

September 24, 2009 by Mark Sinclair

There's a lot of talk about the power of social networking for business.  Take a look at some of the most eye-watering stats in this video.   What's clear is that social networking is no longer becoming mainstream, it is mainstream.

But are people getting the results they want and need?  Well, research we've just conducted would suggest a resounding NO. This is not necessarily bad news. In fact, it means that there is plenty of opportunity to resolve problems and stop making mistakes.

Clearly, social media is still in its infancy.  But with 50M+ people registered on Twitter and five times that number on Facebook, it's a force which should be reckoned with today (not tomorrow).

How are you finding it?  What do you think?

Feel free to grab this video off YouTube and embed it.  Let's get more businesses interacting and getting results on social platforms.  Ultimately, that will be better for all of us.

Comments

alastairc's picture

Well, it has been a week and no one has answered your question. So one thing is for sure. no one is twittering about this page yet!

jamesainsworth's picture

Maybe a valid point but there was discussion about the topic on Twitter itself at the time. People have their platform of choice when it comes to responding to things on the web and it isnt always where the article appears.

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